10 advantages of business cards

6 advantages of business cards

Here are 6 advantages of business cards are still important in the digital age ….

1. An affordable way to promote your brand

Business cards can be bulk ordered for a relatively low cost. The number you print is flexible – vary the quantity depending on how many you’re likely to use day-to-day. Print lots of cards to ensure you and your employees are covered for networking events and client meetings.

2. Fantastic for events and exhibitions

Exhibitions and trade shows provide the perfect opportunity to promote your brand and build your contact base. Often people go away to think about whether to buy or takes things further – this is where your business card comes in, ensuring they have your contact details should they want to get in touch.

3. Hard Copy

People are increasingly favouring hard copy. Something they can hold and feel. Look at the rise in book sales.

They’re a little part of your brand people can take home. Make it harder for people to throw them away with strong design.

4. Easy to distribute and display

Business cards also act as a static display, where people can pick them up as they pass by.

Exhibit them anywhere, including:

5. More visible than an email

A business card is a constant, physical reminder of your brand. People won’t look at them all the time, but if they have them on their noticeboard, desk or fridge at home – you’re in their eyeline more than with an email.

6. Leaves a lasting impression

Nothing implies professionalism like a business card accompanying a handshake after a client meeting, networking event or completed job.

A business card says a lot about you and your business. When you hand one over to a client, it demonstrates that you’re a reliable representative of your company, which can leave a lasting impression.

6 advantages of business cards

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